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36 5.2 News Angle (21/94) -- Information Strategies for Communicators

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36 5.2 News Angle

36 5.2 News Angle For a local news story, the people that read the section are interested in or concerned about things going on in their community. There could be a number of angles about the light rail line and different questions that could be asked: - ECONOMIC: What will be the cost of the line and impact on taxpayers? - HOUSING: Will light rail affect property values for nearby homeowners and if so, how? - QUALITY OF LIFE: Will construction disrupt current neighborhoods or businesses? - PUBLIC SAFETY: What has the existing light rail line done to public safety, accidents or crime? If the story was being written for a business news segment there would be a different set of questions based on the interests and needs of the audience for business news: - How will construction affect the local economy or employment? - What businesses might prosper (or be hurt) if the proposal goes through? - What has happened to businesses on the current line? - How will the construction contractors be selected? Depending on the audience needs, the questions that might be explored about a broad topic like light rail transportation can quickly get quite specific. This specificity helps to narrow the focus of the information you will need to find.
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