trouble invoking static method using reflection and c#

i have this two classes:

Item<T> : BusinessBase<T> where T : Item<T>
{
     public static T NewItem()
     {
      //some code here
     }
}
Video : Item <Video>
{

}

now i want to invoke NewItem() method on class Video using reflection. when i try with this:

MethodInfo inf = typeof(Video).GetMethod("NewItem", BindingFlags.Static);

the object inf after executing this line still is null. can i invoke static NewItem() method on class Video?