How do I get the IP address into a batch-file variable?

I have an odd question, not sure if its possible.

I'd like to write a script, and for example I'm going to use ipconfig as my command.

Now when you normally run this command theres a ton of output.

What I'd like to have is a script that would show only the IP address, for example.

echo Network Connection Test
ipconfig <---This would run in the background
echo Your IP Address is: (INSERT IP ADDRESS HERE)

The output would be

Network Connection Test

Your IP Address is: 192.168.1.1

Is this even possible?