How to determine UIWebView height based on content, within a variable height UITableView?

I am trying to create a UITableView with variable height rows as explained in the answer to this question

My problem is each cell contains a UIWebView with different (statically loaded) content I can't figure out how to calculate the proper height based on the content. Is there a way to do this? I've tried things like this:

   (CGFloat)tableView:(UITableView *)tableView heightForRowAtIndexPath:(NSIndexPath *)indexPath {
       WebViewCell *cell = (WebViewCell*)[self tableView:tableView cellForRowAtIndexPath:indexPath];
       [cell setNeedsLayout];
       [cell layoutIfNeeded];
       return cell.bounds.size.height;
    }

The cells themselves are loaded from a nib, which is simply a UITableViewCell containing a UIWebView. (It would also be fine if the cells just adjusted themselves to the largest of the html content, though variable height would be nicer).